Ovation - Lead generation for creative courses
Helping creatives achieve financial freedom through strategic Meta Ads targeting
Client
Ovation
Industry
Education/Courses
Duration
10 months
Services
Leads generatedLeads generated
Lead priceLead price
ROI on advertisingROI on advertising
Creative courses for financial freedom
Ovation had unique courses for artists and creatives, but needed a complete partner for both marketing, system setup and training of their participants.
We became Ovation's strategic partner and helped not only with Meta Ads, but also with CRM systems and training of their course participants through webinars for both Danish and Norwegian groups.
The Challenge
Ovation had unique courses for artists and creatives, but needed a complete partner for both marketing, system setup and training of their participants in Meta advertising.
The Solution
We became Ovation's strategic partner and delivered a complete solution with Meta Ads marketing, CRM system setup and training of their participants through webinars for both Danish and Norwegian groups.
Creative content that converts
We created authentic video and image content that spoke directly to creatives' desires for financial freedom and artistic development.
Through strategic storytelling and personal testimonials, we achieved high conversion rates and lower lead prices than industry standards.
Implementation
How we reached creatives with relevant messaging
In-depth target audience analysis of creatives and artists
Development of creative ad content that resonates with the target audience
Setup of lookalike audiences based on existing customers
Implementation of multi-stage funnel with retargeting
Setup of CRM systems for better customer management
Hosting webinars for Danish and Norwegian participants
Training Ovation participants in Meta advertising
Continuous optimization based on cost per lead and conversion rate
Supported by recognized foundations
Ovation is backed by Denmark's leading foundations
Creative ads
Targeted content that creates engagement
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