--- title: "Ovation Case Study - 2,497+ Leads for Creatives | Swerv Digital" description: "How we helped Ovation generate 2,497+ leads for creative courses through Meta Ads, CRM setup, and webinar training in Denmark and Norway." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Organization", "name": "Swerv Digital", "alternateName": "Swerv Digital ApS", "url": "https://swervdigital.dk", "logo": "https://swervdigital.dk/favicon.png", "description": "Digitalt marketingbureau i Aarhus specialiseret i Google Ads, Meta Ads, TikTok Ads, Email Marketing, Videooproduktion og Websites.", "address": { "@type": "PostalAddress", "addressLocality": "Aarhus", "addressCountry": "DK" }, "areaServed": [ "DK", "EU" ], "sameAs": [], "contactPoint": { "@type": "ContactPoint", "contactType": "customer service", "availableLanguage": [ "Danish", "English" ] }, "serviceType": [ "Digital Marketing", "Google Ads", "Meta Ads", "TikTok Ads", "Email Marketing", "Video Production", "Graphic Design", "Web Development" ] }, { "@context": "https://schema.org", "@type": "LocalBusiness", "name": "Swerv Digital", "image": "https://swervdigital.dk/og-image.jpg", "url": "https://swervdigital.dk", "address": { "@type": "PostalAddress", "addressLocality": "Aarhus", "addressCountry": "DK" }, "geo": { "@type": "GeoCoordinates", "latitude": 56.1629, "longitude": 10.2039 }, "priceRange": "$$" } ] --- [![Swerv Digital](/assets/swerv-horizontal-logo-C3ddG7vX.png)](/en) [Services](/en/services) [All Services](/en/services)[Google Ads](/en/services/google-ads)[Meta Ads](/en/services/meta-ads)[TikTok Ads](/en/services/tiktok-ads)[Email Marketing](/en/services/email-marketing)[Websites & Webshops](/en/services/websites-webshops)[Graphic Design](/en/services/graphic-design)[Video Production](/en/services/video-production)[Tracking & Data](/en/services/tracking-data)[Automations](/en/services/automations) [Cases](/en/cases)[About](/en/about)[Team](/en/team)[Blog](/en/blog) 🇬🇧 EN [Dialogue and coffee?](/en/contact) [Back to cases](/en/cases) # Ovation - Lead generation for creative courses Helping creatives achieve financial freedom through strategic Meta Ads targeting Client Ovation Industry Education/Courses Duration 10 months Services Meta Ads Strategy +3 more 2,497+ Leads Leads generated 32 DKK Lead price Lead price 285% ROI ROI on advertising ![Swerv team working on Ovation campaign](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Billeder%20af%20os/_SGA1481-fotor-20250905231458%201-min.jpg) ## Projects that make a real difference It's great to work on projects that make a real difference. That's what we do with Ovation, helping artists and creatives build a sustainable business. Our job has been to build the digital engine that makes everything run. We've handled everything from building their CRM setup and filming videos to hosting advertising webinars in both Denmark and Norway. It's a mix of strategy and hands-on work. Meta Ads Strategy CRM setup Webinars Training ## The Challenge Ovation had unique courses for artists and creatives, but needed a complete partner for both marketing, system setup and training of their participants in Meta advertising. ## The Solution We became Ovation's strategic partner and delivered a complete solution with Meta Ads marketing, CRM system setup and training of their participants through webinars for both Danish and Norwegian groups. ## Creative content that converts We created authentic video and image content that spoke directly to creatives' desires for financial freedom and artistic development. Through strategic storytelling and personal testimonials, we achieved high conversion rates and lower lead prices than industry standards. Authentic testimonials Target audience-specific messaging Emotional storytelling Your browser does not support the video tag. ## Implementation How we reached creatives with relevant messaging 1 In-depth target audience analysis of creatives and artists 2 Development of creative ad content that resonates with the target audience 3 Setup of lookalike audiences based on existing customers 4 Implementation of multi-stage funnel with retargeting 5 Setup of CRM systems for better customer management 6 Hosting webinars for Danish and Norwegian participants 7 Training Ovation participants in Meta advertising 8 Continuous optimization based on cost per lead and conversion rate ## Supported by recognized foundations Ovation is backed by Denmark's leading foundations ![Fund supporter logo](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Ovation%20Section/Frame%2023-min.png)![Fund supporter logo](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Ovation%20Section/Frame%2024-min.png)![Fund supporter logo](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Ovation%20Section/midt_hvid%201-min.png)![Tuborg fondet logo](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Ovation%20Section/Tuborgfondet-Logotype-White-RGB%201-min.png) ## Creative ads Targeted content that creates engagement ![Ovation message ad](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Ovation%20Section/OVATION_budskab_foto_1080_1-min.png) ![Ovation creative ad](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Ovation%20Section/1%20\(5\)-min.png) ## Should we grab a coffee and discuss your business needs? Let us help you achieve similar results [Non-binding conversation over coffee?](/en/contact) ## See more Swerv cases All CasesEcommerceService Business [ ![Moving Company in Copenhagen](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Case%20images/THNP--36%201-min.png) service ### Moving Company in Copenhagen Streamlining, automation and scaling via Meta ads and Google ads. 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Leads 2,497+ Lead Price 32kr Meta Ads Strategy Webinars View full case ](/en/cases/ovation) [ ![Fertility Clinic in Copenhagen](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Case%20images/nano-banana-2025-09-04T13-20-21%201-min.png) service ### Fertility Clinic in Copenhagen Google ads and Meta ads lead generation and branding Increased Leads 168% Lead Price Dropped 55% Google Ads Meta Ads View full case ](/en/cases/fertility-clinic) [ ![Pizza Webshop](https://uftwhxpgrunihetzgekj.supabase.co/storage/v1/object/public/Case%20images/DSC01397%201-min.png) ecommerce ### Pizza Webshop Complete webshop growth and optimization ROAS 6.2 Increased Profit 88% Google Ads Meta Ads Email Marketing +3 more View full case ](/en/cases/jons-food-club) Previous slide Next slide ![Swerv Digital](/assets/swerv-horizontal-logo-C3ddG7vX.png) We create results through data-driven marketing. Viktor@swerv.dk [+45 40 23 06 18](tel:+4540230618) Søren Frichs Vej 42B, 1 th, Aarhus [](https://www.linkedin.com/company/108865047/admin/dashboard/) ### Services - [Meta Ads](/en/services/meta-ads) - [Google Ads](/en/services/google-ads) - [TikTok Ads](/en/services/tiktok-ads) - [Email Marketing](/en/services/email-marketing) - [Tracking & Data](/en/services/tracking-data) - [Video Production](/en/services/video-produktion) - [Graphic Design](/en/services/grafisk-design) - [Websites & Webshops](/en/services/websites-webshops) - [Automations](/en/services/automatiseringer) ### Company - [About Us](/en/about) - [Team](/en/team) - [Cases](/en/cases) - [Blog](/en/blog) - [Contact](/en/contact) ### Why Swerv Digital? 27 Mo. avg. collaboration period 0 Contract binding 11 Years experience 10,4M DKK in advertising Ready to get started? 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